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Art of Maintaining Client Relationships During Crisis

Art of Maintaining Client Relationships During Crisis

Art of Maintaining Client Relationships During Crisis

As we see a deluge of emails and ‘subtle’ marketing messages being exchanged, we wonder whether ‘being commercial’ is the new definition of ‘being professional’. We understand that many of us are facing a sudden slack in work owing to the difficult times, but isn’t this also a time when all of us need to not only be driven by commercial pursuits, but genuinely connect with our clients and colleagues? As firm believers in nurturing relationships, Bithika Anand and Nipun Bhatia write this piece to share their views on connecting with people on more empathetic grounds amidst these testing times. If you’re wondering how some lawyers are still able to get fresh mandates amidst standstill of economic activity, read on.

 

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